ScentCraft is a revolution in fragrance, enabling our customers to design personalized fragrances made by the world's leading perfume artists and crafted from the finest ingredients sourced around the world. We let you personalize a scent which expresses who you are moment-to-moment and celebrates your unique preferences and tastes. The quality of our fragrances is eight to ten times higher than other luxury fragrance houses, enabling us to return to the fragrance industry a level of excellence that has not been seen in decades.

The ScentCraft Lab is our interactive experience where you step through a series of dynamic questions and imagery designed to establish the core elements of a fragrance tailored to all that makes you...you.

We realise that buying a perfume online inevitably raises the question "how do I know that I will like it?" But we are so certain that you will love what we send you that we offer you an ironclad, No Questions Asked Money Back Guarantee. If for any reason and at any time you are not fully satisfied, contact our customer support and we will arrange to return your order – shipping costs for the return are on us!

Fragrance certainly doesn’t last forever - not even our beautiful ScentCraft creations. Twelve months is the luxury fragrance industry norm once a bottle has been opened. If not opened, and stored away from light and heat, a bottle can last two years or more. Once opened, a good way to preserve your fragrance is to keep it in the refrigerator.

It's natural to ask this question when purchasing fragrance online. To assure your satisfaction, you will receive the beautiful signature scents that have been tailored to your mood and moment through taking the ScentCraft Lab journey. We are confident you will love them and will create some more unique scents when layering and wearing them together. Part of your discovery and journey is to experiment with "The New You's" and experience the dynamic fragrance combinations that our experts have provided for you. And remember, you can always return it if you are truly not satisfied.

We are a custom e-commerce site so you can craft your very own unique fine fragrance, tailored to your specific tastes, anytime, anywhere.

All our fragrances come from IFF, a leading global creator of flavors and fragrances headquartered in New York but present worldwide. For mutagenicity, in-vitro studies are usually sufficient for all new molecules tested. For skin sensitization, human patch tests (HRIPT) are used to derive potency of the reaction and recently in-vitro studies have also been validated. We would also like to invite you to visit www.iff.com for more information should you require more.

Our perfume specialists use this as a rough guide as to the kind of fragrance you are likely to prefer, based on the fragrance's family and the spider graph that you would see when you enter your base fragrance. This is not to say that we will duplicate the base fragrance as that is not what we aim to do here and we have no intention of doing so. It is just for reference so we know what you might prefer and we can create a fragrance that you most probably will like based on the family, sub-family, sub-group, and key ingredients of the fragrance you have selected.

The process of making perfumes can be lengthy and requires the coordination of a few important roles. Every perfumer has his/her own way of creation but all great perfumes have to start somewhere.

The creative process for a perfume begins with an idea for a fragrance whether it is written out as a fragrance brief, or shown as a mood board.The perfumer, who has gone through years of training, works on this idea by selecting ingredients of his/her choice from his palette (like an painter choosing his colours) and writing up a formula with their dose.

The formula is compounded by his assistant and here's where evaluators come into the picture. Evaluators are important to the process as they provide objective views on whether the fragrance that was made fits the brief. It is quite unlikely that the fragrance would be perfect on its first iteration so it goes back to the perfumer who creates new versions, or mods as they are commonly known as (modifications), of the fragrance based on the feedback from the evaluator or team of evaluators.

This process of improving and refining the fragrance may go on for a few weeks, months or even a year and slightly more, depending on how much time the project is given.

Like fine wines and award-winning cheeses, great perfumes usually require a period of maturation and maceration before they are bottled and sold. First the newly formulated fragrance oil is left to mature for a week or two, before alcohol is added and the mixture left to macerate for a few more weeks before it is filtered and then bottled. This process, although time-consuming, is necessary to develop the fragrance to its full potential.

EDP is the acronym for Eau De Parfum which is used to identify the concentration or dosage of the fragrance oil in the perfume. This concentration can lety from brand to brand but, in general, this is understood to range from 8% to 15%. Here at ScentCraft we use 15 to 20%.

For duty and delivery purposes, we have to declare the alcohol content in the perfume which is 79%. The rest of it is the perfume oil (20%).

All fine fragrances on the market contain similar levels of alcohol. Alcohol is used as it evaporates faster than water, meaning you can spritz on your fragrance and go, without having to wait for too long. A point to note, the alcohol used in perfumes is denatured for tax reasons so it should never be consumed.

The perfumes are produced in IFF's facilities in the USA and Singapore

IFF stands for International Flavors and Fragrances, a leading fragrance house with a 128 year history and incorporated in the USA. Their fragrances can be found everywhere, from prestige perfumes to functional fragrances in laundry detergent. Please go on to IFF's website for more information on what they do: http://www.iff.com/

We have collaborated with IFF in a unique partnership to create these unique and exceptional fragrances with their talented perfumers.